Category Archives: Sales & Marketing

Review: Hootsuite for Managing Social Media

Hootsuite is an online web application that provides a streamlined, highly customizable interface for managing multiple social media outlets, especially including multiple Twitter accounts, Facebook accounts and pages, as well as Plaxo and LinkedIn accounts. It is currently free to sign up for an account.

No Thumbnail

Blog Roundup: Seth Godin talks about selling to bureaucrats

A truer statement has never been made: http://sethgodin.typepad.com/seths_blog/2009/07/the-art-and-skill-of-working-with-bureaucrats.html This jives with my experience: We have to charge our municipal and large corporate clients much more than we charge other clients just to cover the sales overhead, which includes dozens of unnecessary meetings, 8 to 12