Appearance in SUCCESS Magazine’s Blog: Three DO’s (From Three Guys Who Have Done It)

by Kraettli Lawrence Epperson in LaunchOklahoma

Success Magazine_Disruptive Marketing IssueMy appearance at the Dallas Digital Summit got picked up in Success Magazine’s online blog. They especially liked my comments on picking the right people:

People Are Everything

“Finding the right people is really the biggest challenge and the most important thing you’re going to do with your startup early on,” Epperson says. “If you’re going to spend your time on anything, spend it on finding the right people…. It’s going to be the thing that can allow you to grow the fastest. I’ve gone back and forth, over many years of building companies, between hiring for experience and hiring for raw passion. And it always comes down to hiring for passion. The experience, you can get other ways over time. But you’ve got to have people who really believe in you and what you’re doing in order for your startup to work.”

via Three DO’s (From Three Guys Who Have Done It) | SUCCESS.

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Kraettli Lawrence Epperson

Managing Director at JumpPhase Ventures
This blog is dedicated to providing advice, tools and encouragement from one entrepreneur to another. I want to keep this practical and accessible for the new entrepreneur while also providing enough sophistication and depth to prove useful to the successful serial entrepreneur. My target rests somewhere between the garage and the board room, where the work gets done and the hockey stick emerges.